Transparent Pricing

    Pricing Built Around Your Industry

    Specialized programs for the industries we know best. A separate seasonal offer for holiday lighting. Custom systems for other established service businesses.

    Preferred Pricing

    Preferred Pricing for the Industries We Know Best

    Our specialized programs begin with an established industry framework. Because less discovery, development and testing are required, these businesses receive preferred pricing and faster implementation.

    Smart Website + Lead Response System

    Specialized pricing for contractors in the industries we know best.

    Start with a conversion-focused website, CRM and practical lead-response system already structured for your trade.

    $497/month

    $997 implementation fee. Six-month initial agreement.

    • Customized niche-specific website
    • Up to five primary pages
    • Online quote-request form
    • CRM and standard sales pipeline
    • Immediate inquiry confirmation
    • Owner notifications
    • Missed-call text-back
    • Dedicated text-enabled business number
    • Search-ready technical foundation
    • Website hosting and maintenance

    Managed advertising and advertising spend are not included.

    View Smart Website Details
    Recommended

    Specialized Lead-to-Job System

    $1,500/month

    One primary managed advertising channel, website lead capture, CRM, immediate response, owner notifications, practical follow-up support and reporting.

    Terms: No setup fee with a six-month initial agreement. A month-to-month option is available with a $2,500 setup and implementation fee. Advertising spend and third-party usage charges are separate.

    Request a System Review

    Specialized Multi-Channel System

    $2,250/month

    Everything in the core system, plus management of a second advertising channel, expanded tracking and combined reporting.

    Terms: No setup fee with a six-month initial agreement. A month-to-month option is available with a $2,500 setup and implementation fee. Advertising spend and third-party usage charges are separate.

    Request a System Review

    Explore specialized programs:

    Exact channels, scope and trade-specific configuration are shown or determined through each specialized program.

    Seasonal Program

    Seasonal Holiday Lighting Program

    Holiday lighting companies operate within a compressed selling and installation season. Service Roo's Holiday Lighting Program is structured separately around preseason reactivation, installation capacity, estimating, scheduling and repeat customers.

    Explore Holiday Lighting

    What's Different

    • Compressed season
    • Install date reservations
    • Preseason reactivation
    • Repeat-customer focus

    Custom Systems

    Custom Systems for Other Service Businesses

    We selectively build lead-to-job systems for established service businesses outside our specialized industries. Because these engagements require additional research, workflow design and testing, they begin at a higher level.

    Specialized industries receive the $497 Smart Website price because Service Roo already has niche-specific website templates, forms, pipeline structures and workflows. Custom systems for other businesses start higher because that framework does not yet exist.

    Request a Custom System Review

    Investment

    • Custom Smart Website Systems from $697/month, with implementation from $1,997
    • Custom managed systems from $2,000/month
    • Custom multichannel systems generally from $2,750/month
    • Implementation from $2,500 for managed systems
    • Six-month initial agreement
    • Final scope established after a system review

    Pricing FAQs

    Is there a contract?

    The specialized Smart Website System has a $997 implementation fee and a six-month initial agreement. Our $1,500 and $2,250 managed programs waive the setup fee with a six-month initial agreement. A month-to-month option for the managed programs is available with a $2,500 setup and implementation fee. Custom systems and Holiday Lighting have separate terms based on scope.

    What does the Smart Website implementation fee cover?

    The $997 implementation fee covers customizing the niche-specific website, configuring the CRM and pipeline, connecting lead forms, setting up the dedicated number and standard automations, and testing the system before launch.

    How long does setup take?

    Most systems launch within 2–3 weeks after onboarding, depending on access, content, approvals, and any transition requirements.

    Can I upgrade my package later?

    Yes. Businesses can start with the Smart Website System and upgrade when they are ready for managed lead generation. Existing website, CRM and lead data carry into the upgraded system.

    Do I own my website and data?

    The client retains ownership or administrative access to its domain, advertising accounts and customer data. Completed client-specific content and assets can be transferred according to the service agreement. Service Roo templates, workflows, software licenses and internal systems are not transferred automatically.

    Not Sure Which Package Fits?

    Request a system review and we'll help you figure out exactly what your business needs.

    Request a System Review